Communication is one of the common functions of management in any organization and it is importance can hardly be overemphasized. It is a process of transmitting data, ideas, thoughts, opinions and programs between several functions of an administration.

It is not possible to have human relations without communication.Even so, good and effective communication is asked not only for good individual relations but also for good and successful business.

Effective communication is called for at several levels and for assorted aspects in an arrangement such as -

For manager – employee relations:
Effective communication of data and decision is an essential factor for management-employee relations. The manager can’t acquire the work done from employees unless they are communicated effectively of what he prefer to be done? He should also make certain of some basic facts such as how to communicate and what consequences can be expected from that communication. Most of management problems arise because of miss of effective communication. Chances of misunderstanding and misrepresentation can be decreased with proper communication system.

For motivation and employee morale:
Communication is also a basic instrument for motivation, which can improve morale of the employees in an organization. Inappropriate or faulty communication among employees or between manager and his subordinates is the major cause of difference of opinion and low morale at work. Manager had better clarify to employees about what is to be done, however well are they doing and what can be done for better procedure to improve their motivation. He can develop a written statement, clearly outlining the relationship between society objectives and personal objectives and integrating the interest of the two.

For growth productivity:
With effective communication, you are able to maintain a good human relation in the administration and by encouraging ideas or suggestions from employees or workers and going through them whenever possible, you are able to also increase production at low cost.

For employees:
It’s through the communication that employees submit their work reports, comments, grievances and suggestions to their seniors or management. Administration had better have effective and speedy communication policy and procedures to avoid delays, misunderstandings, confusion or distortions of facts and to establish harmony among all the concerned people and departments.

Importance of written communication:
Communication may be caused through oral or written. In oral communication, listeners can make out what speakers is trying to say, but in written communication, text matter in the message is a reflection of your thinking. So, written communication or message had better be clear, purposeful and concise with correct words, to avoid any misunderstanding of your message. Written communications provides a permanent record for future use and it also affords an opportunity to employees to put up their comments or suggestions in writing. Therefore, effective communication is very important for successful working of an organization.